Introducing Media Fund Management
Inspired by real estate escrow, MediaVault holds pass-through media funds in a client-dedicated account at an FDIC-insured bank — and releases these funds only when authorized by the client.
The Situation
Agencies typically require pre-payment of media funds before launching marketing campaigns.
The Problem
When advertisers hand over media funds to their marketing agency, they relinquish visibility and control.
The Solution
We safeguard prepaid media funds in a client-dedicated account at an FDIC-insured bank, ensuring transparency, accuracy, and security.
The MediaVault Solution
Mitigated Risk
With funds securely held in a dedicated account, you are protected from agency closure, fund mismanagement, and commingling — common pitfalls that have led to costly industry losses.
Streamlined Agency Transitions
We reduce the complexities and risks associated with switching agencies during RFP processes or contract changes.
Clarity
MediaVault’s dashboard gives full visibility into deposited funds, media funds released, channel investments - and how each impacts your adjusted annual marketing budget.
Budget Control
Transparency into how and when media funds are released helps marketing, finance and procurement teams maintain control over budgets and vendor performance.
Return on Request
With MediaVault, your funds remain accessible and ready for return whenever you need them — without the usual delays, complications, or accounting headaches that often arise when media budgets are tied up in agency accounts.
Earned Interest
With MediaVault, your media funds earn interest. We pass this on to you as Supplemental Media Funds — providing a direct financial benefit while protecting your budget.
Why We Created MediaVault
